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  Today, We are living in the age of Mobile Phones. This is not only for entertainment but also requirements for all of us. With advancement in technology, Use of mobile phones has increased and users are communicating with each other by sending chat messages, Checking emails, setting alarms and schedules, Playing games, Watching movies by using mobile apps.  There is a lot of teamwork and ideas behind great mobile apps to simplify our lives. Developing a mobile app from scratch is not so easy a task but a lot of things behind the scenes of creating mobile apps. Let’s see what goes behind an excellent and successful mobile app. User Understanding  It is the most important part before building any mobile app because it is necessary to define location of your target audience and their interests. It is not like that if you launched an app for US users it will work the same as among Indian users or some other country’s users. It is required to do a proper survey before launc...

  Tips To Increase App Downloads There are N number of apps for both android and IOS available in the stores and that is why big challenges for app marketers to get new users for their apps. Most of the users already use their favorite mobile apps so they don’t have excitement to try new apps. As per survey held in the US users install 3 new apps every month and that is very low compared to new additions of mobile apps in apps stores but there are few methods which will help to encourage users to download new apps. Let’s check some tips to increase app downloads.  Always Track ASO (App Store Optimization)    First of all just get details about ASO, It is one kind of process to improve visibility of your mobile apps in apps store by optimizing each Meta element i.e. App Title, App Description, Key-words, Screen-shots etc. This will create apps more visible in the list and easily discovered So ultimately users can find the app in store and the ...

  Nowadays, every company wants to earn more business through websites and to do this companies have started developing Mobile applications and mobile websites instead of desktop websites. Today's world desktop website has depreciated because everyone has a Smartphone and is spending more time over a mobile phone compared to a desktop and most of the things searching from mobile devices. Most of the users are not aware about Mobile applications and mobile websites are the same or not but it is true that both are used on the same platforms like Smartphone’s or tablets. Mobile apps is a software application that is specifically designed to run on any mobile device. Mobile websites are specifically designed which can run in mobile browsers. We know that mobile apps and mobile websites are not the same so let us check differences between mobile apps and mobile websites. Differences between mobile apps and mobile websites   Difference in Used Purposes As mobile app an...